Cappotto, maglia, gonna by OPENING CEREMONY
Foto by Claudia Burlotti
Opening Ceremony, the New York City downtown shopping institution, recently celebrated their 10-year birthday – an event they blew out in more ways than one. Originally founded in 2002 by two friends from UC Berkeley – Carol Lim and Humberto Leon – they launched their retail shop as a place to share their collective passions for travel, art, and fashion. Inspired by a trip to Hong Kong, Lim and Leon, who were both working for corporate conglomerates at the time, ditched their desk jobs and launched their first outpost on Howard Street, a then sleepy row in South SoHo. What began as a single store in New York is now a global community with outposts in London and Los Angeles, a department store in Tokyo, a wholesale showroom, an in-house clothing line, a blog, an e-commerce site, a TV channel, and an annual magazine. But best of all, the empire continues to grow by the day. In addition to stocking both iconic and emerging homegrown designers, every year OC showcases the spirit and merchandise of a visiting country, transforming each store into a marketplace for exotic souvenirs and international talent – hence the brands name.
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